Background

Design and layout monthly LA retail sales appliance consumer catalogue and supporting point of sale collateral based on the theme of the month. Keep the look/feel on brand with the LA style guide with a fresh, clean and easy to read layout for the end consumer.

Design, Print & Distribution

Brand Solutions worked together with the LA Marketing and Sales Team on page layouts for the catalogue following a client “mud map” providing product information such as price, text copy and position in the catalogue. First level drafts are completed for client feedback and drafts continue progressing to final print-ready proofs for sign-off to print. With multiple LA stores across Australia, Brand Solutions kept up strong communication with the LA Marketing team to ensure store listings were up to date for printing quantities and distribution purposes. Following the production of the Catalogue, price tickets and sale posters are designed, printed and distributed.

Social Media

Quality, eye catching catalogues that attract buyers’ attention and deliver the LA brand look/feel to complement each month’s new rang.

Outcome

Quality, eye catching catalogues that attract buyers’ attention and deliver the LA brand look/feel to complement each month’s new range of catalogue items on sale. The process for each project has been smooth, with each themes’ design hitting the mark of the client’s expectations.